Tag Archives: Sucharita Mulpuru

Despite a shorter shopping season and consumers still concerned about the economy, U.S. holiday sales for 2013 ultimately came in at $601.8 billion, representing 3.8 percent year-over-year growth and in line with NRF’s holiday forecast. Online holiday sales totaled $95.7 billion, a 9.3 percent growth over 2012. Now is the time to find actionable insights [...]

Posted in: Holidays | Marketing | Mobile | Research Also tagged , , , , , , , , , |
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With average web growth of 29 percent, 2013 was a great year for e-commerce, and “2014 promises to be even better,” according to Forrester Research analyst Sucharita Mulpuru. Mulpuru previewed findings from Forrester’s upcoming “State of Retailing Online 2014: Key Metrics and Initiatives” study during her “First Look: 2014 Outlook for Digital Retail” presentation at Retail’s BIG [...]

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The wide world of retail will come together in less than a week for Retail’s BIG Show in New York City. With so many educational and networking opportunities, it can be a blur for BIG Show veterans and rookies alike. So to help attendees get their bearings, here’s my list of sessions infused with digital [...]

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Omnichannel and mobile were two of the biggest buzzwords in digital retail. But this is a small sample of the content covered on the Shop.org blog this year. Let’s unwrap the 2013 blog roll to review the most-read posts of the year. The Walgreens path to omnichannel success – At Shop.org’s First Look at Retail’s BIG [...]

Posted in: Events | Holidays | International | Marketing | Merchandising | Mobile | Retail Companies | Social Media Also tagged , , , , , , , , , , , |
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If there’s one thing that any conversation with an online retailer touches on these days, it’s mobile. The recent Shop.org webinar, “The State of Retailing Online 2012: Mobile Marketing Edition” explored the latest findings from the annual SORO research study conducted by Shop.org and Forrester Research, this year focusing specifically on numerous aspects of mobile [...]

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