Tag Archives: social commerce

Sep14

Ecommerce trends from the EXPO Hall

By Sarah Rand, Senior Director, NRF | Published: September 14, 2011
1 Comment | Posted in Events, Marketing, Social Media

In addition to an Angry Bird, a CEO with bunny ears, and more giveaways than I could count, the Shop.org EXPO Hall showcased 200 exhibitors to Annual Summit attendees. We managed to grab a few minutes with some exhibitors on the busy show floor to talk about trends they are seeing this year. Topics ranged [...]

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Sep13

eBags exec offers advice on how to make Facebook less “sticky”

By Sarah Rand, Senior Director, NRF | Published: September 13, 2011
1 Comment | Posted in Events, Marketing, Merchandising, Retail Companies, Social Media

After an unfortunate experiment with a stick of chewing gum, I still distinctly remember my mom using an entire jar of peanut butter on my hair. I was 10 years old, and as I realized the peanut butter wasn’t working and a severe haircut was in my very immediate future, I learned the lesson: there [...]

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Jun02

Study evaluates impact of social networks, group buying on shopping

By Fiona Swerdlow, Head of Research, Shop.org | Published: June 2, 2011
2 Comments | Posted in Research, Social Media

As retailers – or, in my case, those who observe the industry at close hand – we’ve discussed, debated and tested numerous aspects of social commerce over the past three or four years. I’d argue that the online social media phenomenon started in the really, really early days of the Internet with the likes of [...]

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May03

SORO author Sucharita Mulpuru shares insights on this year’s report

By Fiona Swerdlow, Head of Research, Shop.org | Published: May 3, 2011
Be the first to comment | Posted in Marketing, Mobile, Research, Social Media

The State of Retailing Online 2011 is hot off the presses today, this round focusing on all things online marketing, social media and mobile. Conducted in partnership with Forrester Research, it is chock full of retail benchmarking data, from top customer acquisition sources and increased spend in 2011 (social networks came in second to SEO, [...]

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Sep27

Security expert talks alternative payments, fraud protection and global expansion

By Ellen Davis, SVP | Published: September 27, 2010
4 Comments | Posted in Events, Holidays, International, IT/Operations, Marketing, Mobile

Over 3,100 retail leaders are descending upon Dallas for the 2010 Shop.org Annual Summit, which kicks off today. Many of them will be focused on maximizing ROI from email sends, capitalizing on mobile and social media, or improving the online shopping experience. But the best companies will also be asking, “How do I protect all [...]

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