Tag Archives: Research

Apr28

The outlook for online shopping for Mother’s Day

By Fiona Swerdlow, Head of Research, Shop.org | Published: April 28, 2011
2 Comments | Posted in @Shop.org, Holidays, Research

Given the very late Easter this year, it was a bit of a surprise to realize that Mother’s Day is practically here already. I am happy to report that online shoppers will once again be treating the moms in their lives for this special day. Shop.org members now can download the online-retail specific results of [...]

Posted in: @Shop.org | Holidays | Research Also tagged , , , |
Interact: Permalink | Post a comment | 2 Comments/Trackbacks
Feb18

Three trends to help you plan for the 2011 holidays

By Fiona Swerdlow, Head of Research, Shop.org | Published: February 18, 2011
1 Comment | Posted in Holidays, Marketing, Research, Social Media

We’ve got fresh data on how consumers and merchants tackled and managed the 2010 holiday season. Interesting stuff, to be sure, but you’re probably wondering: “Isn’t there a lot of other holidays to focus on for now like Easter, Mother’s Day and back-to-school?” Absolutely. However, my take after reviewing the data is that retailers actually [...]

Posted in: Holidays | Marketing | Research | Social Media Also tagged , , , , , |
Interact: Permalink | Post a comment | 1 Comment/Trackback
Feb09

Have your say: new research underway for social, mobile and marketing

By Fiona Swerdlow, Head of Research, Shop.org | Published: February 9, 2011
Be the first to comment | Posted in Marketing, Mobile, Research, Social Media

If social, mobile and/or marketing aren’t among the most important areas of focus for you this year – well, I’ll eat my (proverbial) hat. We all need to know more about how each of these key areas is evolving – even intersecting with one another now. To that end, we’re launching the first of two [...]

Posted in: Marketing | Mobile | Research | Social Media Also tagged , , , , , , , , , , |
Interact: Permalink | Post a comment
Nov16

Holiday: The two magic words for consumers – “free shipping”

By Fiona Swerdlow, Head of Research, Shop.org | Published: November 16, 2010
5 Comments | Posted in @Shop.org, Holidays, Marketing, Research

With all the recent free shipping announcements from industry heavy weights such as Wal-Mart, Neiman-Marcus, L.L.Bean and Saks Direct, among others, today’s holiday blog topic couldn’t be anything but free shipping. If you perused the eHoliday 2010 pre-holiday consumer and retailer survey results (conducted in late September / early October in partnership with BIGresearch), you probably [...]

Posted in: @Shop.org | Holidays | Marketing | Research Also tagged |
Interact: Permalink | Post a comment | 5 Comments/Trackbacks
Aug26

Maximizing your Shop.org membership

By Sara G. Greene | Published: August 26, 2010
Be the first to comment | Posted in @Shop.org

My name is Sara Greene and I had the pleasure of joining the Shop.org team as Director of Membership on June 7th of this year. Prior to this role, I was the Director of Membership Development for our parent company – NRF. In all, I’m getting ready to celebrate 5 years with our company (NRF [...]

Posted in: @Shop.org Also tagged , , , , , , |
Interact: Permalink | Post a comment