Tag Archives: holiday returns

Dec22

Maximize post-holiday sales with search and social media

By Fiona Swerdlow, Head of Research, Shop.org | Published: December 22, 2011
3 Comments | Posted in Holidays, International, Marketing, Research

Online consumers have been shopping up a storm this holiday season, which is certainly cause for online retailers to rejoice. As the Google Retail Blog pointed out this week, however, retailers need to make sure they’re not “turning off the lights” next week for customers who are ready to spend their gift cards, return and exchange those [...]

Posted in: Holidays | International | Marketing | Research Also tagged , , , , |
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Dec20

When that perfect gift isn’t quite so perfect…

By Fiona Swerdlow, Head of Research, Shop.org | Published: December 20, 2010
1 Comment | Posted in Holidays, IT/Operations

Christmas Day is just around the corner but what happens after the big day comes and goes? Holiday gift returns, that’s what. A recent NRF study (conducted with partner BIGresearch) indicates that six out of ten holiday shoppers are including gift receipts with the presents they’re giving this year, so recipients can return or exchange [...]

Posted in: Holidays | IT/Operations Also tagged , , , , , , , |
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