Below are more highlights from the Global E-Commerce Summit, which was held October 26-28 in Monaco and where digital retail executives from more than 20 countries convened to learn, explore and network. Click here for pictures from the event. Kate Terry, EVP Global Ecommerce, Tommy Hilfiger USA. Kate, who has deep e-commerce experience from companies [...]

Today was the first full day of the 2nd annual Global E-Commerce Summit held in the amazing Grimaldi Forum in beautiful Monaco.  Below are highlights from the morning sessions. Click here for pictures from the event. François Momboisse Vice President of EMOTA and Susanne Czech, Secretary General of EMOTA, opened the Summit and shared data on [...]

Of the many barriers the the International E-commerce Expansion Benchmark Study highlighted, the one that requires the most urgent attention is the generally poor online experience that most international shoppers encounter, an ironic similarity to the early days of e-commerce in the U.S. the study points out.

Another key finding was that an expanded range of strategic options has replaced the “all or nothing” mindset that until recently prevailed among international strategists. Each option has its own different risk/reward profile and collectively, they provide online retailers and consumer brands greater strategic flexibility, which is critical in today’s challenging retail environment.

A “middle” stage of international e-commerce expansion is emerging, which the study calls the “Participatory” stage. Aided in part by the emergence of “sell-and-ship” solutions providers, this stage offers online retailers a low-cost, low-risk way to dramatically improve the international customer experience while also ramping up global sales.

Where can you get a global view of e-commerce from the owner of a Japanese professional baseball team and the CEO of the most famous department store in Paris?  Why, the Global E-Commerce Summit in Monaco, October 26 – 28, of course.  Shop.org is the co-producer of this second annual global event along with the [...]

Two key themes emerged from this month’s Shop.org seminar, Going Global: Merchandising for an Overseas Customer: 1) make sure that differences in international consumer behavior drive international merchandising strategies and 2) ensure that a well- defined, yet flexible org structure facilitates the division of labor between corporate and local countries/market teams.