Shop.org Blog

Last week, Shop.org announced that it is co-producing the inaugural Global E-Commerce Summit, scheduled for October 27-29, in one of my favorite European cities – Amsterdam.

This global event is being organized by the leading e-commerce associations from North America and Europe. Shop.org is launching this event in partnership with the European E-Commerce and Mail Order Trade Association or EMOTA, which is a federation of 23 associations representing 22 European countries including bvh in Germany, La Fevad in France and Thuiswinkel.org in The Netherlands.

Shop.org and EMOTA have been very busy the last couple of months.  We are excited about the line-up of speakers, which includes industry leaders from Germany, the United States, Belgium, France and The Netherlands, Canada and Austria.  More speakers from other parts of the world will be announced soon.

Last March, Shop.org hosted networking dinners in London and Paris.  I had the opportunity to attend these dinners and one thing was clear: there is no room for borders when it comes to the sharing of information and best practices.  This is the primary reason why Shop.org has taken this first step of expanding its presence beyond the United States.  We are also launching this event because we know that the online retail leaders of tomorrow will be global. 

If you are one of the many online retailers that is currently operating internationally or considering international expansion, I hope you’ll join us in Amsterdam at the end of October.

Greetings

The content team is hard at work putting the finishing touches on our upcoming merchandising workshop and also working hard on putting together the agenda for our Annual Summit.  This is a busy time for Shop.org, and coming right at the nick of time I would like to introduce Artemis Ebneyousef.  She is our new content manager who started on May 1 and has already taken Shop.org by storm.  If you would like to email her, you can reach her at ebneyousefa@shop.org.   

To further meet the content needs for our membership, Shop.org is going to begin a quarterly webinar series and we are hoping to have our first installment in the next few months.  We think this is an additional way to add value to your Shop.org membership and also continue the information sharing that occurs at our events. 

We would like to ask the community if they have any ideas for topics that they would like us to cover in our first few webinars.    You can either use the blog to make any suggestions or write me directly at joseloffl@shop.org.

Thanks and enjoy the long weekend.

Larry Joseloff

VP, Content, Shop.org

I really enjoyed Patrick Bryne’s keynote last week, and so posted my rapidly scribbled notes.

Last week in Scottsdale at the Marketing Workshop, I had the honor to participate in Allan Dick’s panel on “Customer Centric Search.”

Joining me on Allan’s panel were Ken Jurina of Epiar, Rebecca Kelley of SEOMoz, and Todd Friesen of Visible Technologies.

If anyone is interested, I videoblogged my session here.

Here are the slides from all the speakers:

Slides: Customer Centric Search Marketing
(warning: big! 2.3 meg zipped pdf)

Hi

 First of all I wanted to thank all of our speakers and attendees who spent a few days in beautiful Arizona at our Online Marketing Workshop.  All feedback is welcomed so please drop me a line at joseloffl@shop.org with any thoughts, opinions, and ideas for content moving forward.    I want to make sure that the content at our events fits the needs of our members.

 One of the highlights of the Marketing Workshop was Mitch Joel’s two-hour intensive Web 2.0 University.  As a follow-up he has written a blog with a curriculum and links to some of the sites that he covered and he wanted me to distribute it to the Shop.org community.  Click here to check out Mitch’s blog.

Also, special thanks to our sponsor ChioceStream for their support of this session!

 Thanks everyone!

 Larry Joseloff