Multi-Channel

Emerging Retail Technologies – Personalization, Social Shopping, Mobile Marketing and Online Catalogs

This afternoon’s strategy session titled “Emerging Retail Technologies” honed in on four new areas of focus for retailers. Brian Walker, Senior Analyst, eCommerce from Forrester Research focused on personalization, while Denise Zimmerman, President & CSO of NetPlus Marketing took on social shopping. Scott Dunlap, CEO & Founder of Nearby Now and Joe Chung, Co-founder & [...]

How the Net Generation is Changing the Game for Retailers

Don Tapscott’s very first presentation on his new book didn’t disappoint. In the second keynote session of the day, Tapscott took us through a lively overview of the proposition he outlines in Grown Up Digital: How the Net Generation is Changing Retail and Marketing.
In both his presentation and his book, Tapscott sets out to convince [...]

Interview with Borders Pres and CEO George Jones (focus: design)

I had the chance of interviewing George Jones after his keynote and he was kind enough to share his thoughts on a variety of topics relating to what boils down to the motivations behind the design of the Borders customer experience. George’s media background as President, Worldwide Licensing and Retail for Warner Bros gives him [...]

The Borders Cross-Channel Breakthrough

Borders doesn’t sell books, music and movies. It sells knowledge, information and entertainment.
Knowing the average Borders customer spends an hour in the brick-and-mortar store, sometimes with coffee in hand, to look at magazines, listen to music and hang out, Borders CEO George Jones’ vision is to create a headquarters for knowledge and entertainment - and [...]

Round Tables Now Online and Doctors Still Available

Hi everyone
Our roundtables consistently rank as one of the most valuable content areas for our Shop.org conference attendees.  At this year’s Annual Summit, we will be having our roundtables occur immediately after a breakout sessions has concluded and in the same room as the breakout session.  The information for the roundtables are now online, so please feel [...]

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