Category Archives: Events

Jan26

Shop.org Exec Director shares thoughts on digital retail’s ‘critical juncture’

By Margaret Case Little, Director, NRF | Published: January 26, 2012
1 Comment | Also posted in @Shop.org |

Last week’s Shop.org presence at Retail’s BIG Show – which featured a full track devoted to trendspotting and predictions in the digital retailing space – found the perfect introduction in retail veteran (and current Shop.org Executive Director) Vicki Cantrell. Cantrell shared inspiring and motivational thoughts for the hundreds of digital retailing professionals in the room,  [...]

Also posted in: @Shop.org Tagged , , , , |
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Jan20

Proof that tablets are here to stay

By Fiona Swerdlow, Head of Research, Shop.org | Published: January 20, 2012
Be the first to comment | Also posted in @Shop.org, Mobile |

As quickly as retailers were asking themselves how to optimize for those tiny little smartphone screens, along came tablet devices with – comparatively speaking – oceans of space to fill. Plus, it turns out, consumers use their tablet and smart phone devices for different purposes and in different ways. Little surprise, then, that designing for [...]

Also posted in: @Shop.org | Mobile Tagged , , |
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Jan19

How to organize the retail company of the future

By Fiona Swerdlow, Head of Research, Shop.org | Published: January 19, 2012
2 Comments | Also posted in Retail Companies |

It’s pretty easy to spout adages such as “omnichannel customer” and “cross-channel coordination”, but as any retailer knows, the much harder part is figuring out how the retail organization should be set up to make good on those mantras. Enter a panel of five experienced retail specialists at this week’s Shop.org First Look Track “The [...]

Also posted in: Retail Companies Tagged , , , , , , , , , |
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Jan18

Get inside their heads: 12 factors that impact whether customers click “buy”

By Fiona Swerdlow, Head of Research, Shop.org | Published: January 18, 2012
4 Comments | Also posted in Marketing, Merchandising, Social Media |

As I started to take notes, I was a bit startled to hear Amy’s opening question: “If you and I were alone in this room, how would you kill me?” A self-described usability specialist, Eight by Eight’s Amy Africa knows how to get one’s attention – but more importantly, what gets people to buy (and [...]

Also posted in: Marketing | Merchandising | Social Media Tagged , , , , |
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Jan14

Shop.org and the NRF Big Show: Bigger. Stronger. More Digital Than Ever.

By Vicki Cantrell, SVP, Communities, NRF and Executive Director, Shop.org | Published: January 14, 2012
Be the first to comment | Posted in Events

Since 1996, Shop.org and the companies that make up our digital retail community have been experiencing tremendous growth. We see vast adoption among consumers with how they shop and interact with retailers and brands. We’ve changed how people shop. When they shop. Where they shop. And, most importantly, what they expect in terms of an [...]

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