Author Archives: Fiona Swerdlow, Head of Research, Shop.org

With a tough winter loosening its grip, spring has never felt so good – and Easter shoppers are ready to celebrate. According to NRF’s Easter consumer survey conducted by Prosper Insights & Analytics, 19 percent of consumers anticipate making some portion of their Easter purchases online, roughly in line with 21 percent who said so [...]

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We’ve heard all kinds of metaphors to refer to “mobile” – everything from “glue” and “electricity” to “connective tissue.” Whichever works for you, the point is that in just a few years, mobile devices have become a fixture in our lives. The latest Shop.org Snapshot showcases data from Prosper Insights and Analytics that underscores just how important [...]

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Spring holidays such as Easter, Mother’s Day and Father’s Day are important shopping periods for many retailers. In 2013, NRF surveys conducted by Prosper Insights & Analytics found that U.S. consumers spent an estimated $17.2 billion for Easter, $20.7 billion for Mother’s Day, and $13.3 billion on Father’s Day. While smaller than back-to-school or the winter holidays, all three [...]

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From same-day fulfillment to sites that are optimized for mobile shopping, the influence of e-commerce and m-commerce is undeniable. But what many consumers don’t see is how different point-of-sale systems in the store, on desktops and on mobile devices act on the back-end. This innovation of retail technology has changed the industry for the better [...]

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Retailers are moving into Valentine’s Day shopping mode, with themed emails likely to increase sharply now that the Super Bowl is over. Good news for retailers: Online Valentine’s Day shoppers plan to spend an average of $175.80, or 31 percent more than all Valentine’s Day shoppers, according to NRF’s annual survey by Prosper Insights & Analytics. [...]

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