Webinar on Sept. 15 with Andy Sernovitz: Dealing with Negative Word of Mouth
“Bad” Reviews are Good for Your Brand The fear of negative feedback is one of the biggest factors causing some companies to hesitate in embracing customer-generated content. However, after four years of arming over 585 brands with user-generated content, we’ve learned that negative feedback can actually be the best weapon used for positive change for [...]


