Author Archives: Adam Michelson

Social Shopping

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Most of the current social shopping ideas are lame. They are mostly derivations of either virally allowing users to put links, or very simple widgets, on social sites, or they are copycat social networking sites with some basic ecommerce built in. These ideas are laudable as at least they are attempting new retail concepts, but [...]

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The ROI of RIA

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Adam Michelson os the Director of ecommerce at Optaros, Inc.

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