Author Archives: Alan Rimm-Kaufman | The Rimm-Kaufman Group

A few weeks back, Scott Silverman spoke at an online marketing workshop at UVA’s Darden School of Business. Scott discussed internet security, privacy, net neutrality and the issue of retailers collecting sales tax from interstate purchases. Interesting and important issues. Scott’s slides and notes are available over at rkgblog.

I really enjoyed Patrick Bryne’s keynote last week, and so posted my rapidly scribbled notes.

Here slides from the “Customer Centric Search Marketing” session from the Shop.org Marketing Workshop, Scottsdale, April 2008.

Interview with Chuck Teller, CEO of CatalogChoice over at rkgblog. OK, I’m done with this topic here, no more posts on this, promise. But if you mail books, this organization should be on your radar.

If you don’t mail catalogs, apologies for off-topic post. If you do mail catalogs: Is CatalogChoice on your radar? I think they’re going to be a very big deal this year. If interested, please check out this post: If Prospecting Was Illegal, Would Your Catalog Survive? . Comments welcome!