Monthly Archives: October 2012

Oct25

By the numbers: Top pre-holiday findings from Shop.org’s eHoliday survey

By Fiona Swerdlow, Head of Research, Shop.org | Published: October 25, 2012
Be the first to comment | Posted in Holidays, Research

It’s always a great pleasure – if also something of a “how time flies” shock – to release the annual eHoliday pre-holiday findings to Shop.org members. Produced in partnership with BIGinsight, the pre-holiday consumer and retailer pre-holiday survey findings are a veritable treasure trove of insights about the upcoming holiday season, spanning the outlook for [...]

Posted in: Holidays | Research Tagged , , |
Interact: Permalink | Post a comment
Oct19

Online holiday sales outlook: Shoppers will spend on family, friends – and themselves

By Fiona Swerdlow, Head of Research, Shop.org | Published: October 19, 2012
1 Comment | Posted in Holidays, Marketing, Merchandising

As many of you saw earlier this month, Shop.org released its first-ever holiday forecast, projecting a healthy 12% year-over-year revenue growth for online sales in the U.S. this holiday season. As much as $96 billion in online sales is expected through the months of November and December. As a follow up to the Holiday ’12 [...]

Posted in: Holidays | Marketing | Merchandising Tagged , |
Interact: Permalink | Post a comment | 1 Comment/Trackback
Oct10

Best practices to turbo charge your email marketing program

By Fiona Swerdlow, Head of Research, Shop.org | Published: October 10, 2012
4 Comments | Posted in Events, Marketing

Ross Kramer, CEO of Listrak, challenged the audience at the 2012 Shop.org Annual Summit’s Digital Retail Boot Camp in Denver to reinvigorate their email marketing programs. Using the nearby Rocky Mountains as something of a metaphor for how retailers can and should “ascend” the rungs of email marketing sophistication, Kramer first laid out “Base Camp” fundamentals – [...]

Posted in: Events | Marketing Tagged , , |
Interact: Permalink | Post a comment | 4 Comments/Trackbacks
Oct08

Why retailers should design mobile for the experience, not the device

By Fiona Swerdlow, Head of Research, Shop.org | Published: October 8, 2012
3 Comments | Posted in Events, Mobile, Social Media

Put five “masters of mobile” on a panel and you get a lot of interesting thinking about where mobile is heading for the retail industry. That’s just what we had on hand at last month’s Shop.org Annual Summit in Denver. Vice President for the The Aberdeen Group Sahir Anand moderated the panel of mobile retailing [...]

Posted in: Events | Mobile | Social Media Tagged , , , |
Interact: Permalink | Post a comment | 3 Comments/Trackbacks
Oct03

Online holiday expectations set the bar high for continued growth in 2012

By Vicki Cantrell, SVP, Communities, NRF and Executive Director, Shop.org | Published: October 3, 2012
Be the first to comment | Posted in @Shop.org, Holidays, Research

Internet Retailer, Women’s Wear Daily or MarketWatch, I have big news to share with you today. For the first time in its history, Shop.org has announced an online holiday sales forecast, projecting a terrific 12 percent increase in online holiday sales over last year. Compared to all holiday sales, which are expected to rise 4.1% [...]

Posted in: @Shop.org | Holidays | Research Tagged |
Interact: Permalink | Post a comment