One Comment

  1. Posted April 14, 2012 at 5:29 pm | Permalink

    This is a very interesting article, Artemis! I’ve been reading a lot lately about the increase in advertising on social media sites. It really makes sense how much more common this form of advertising is becoming. Using social media requires much less work than, say, maintaining an active blog, and you can reach many more people as “digital word of mouth” is so much more prevalent on social media sites. However, do you think there are any ways in which advertising on social media pages can negatively impact a company? For example, how does the existence of spam advertising affect a company? Thanks!

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