Monthly Archives: September 2011

Sep29

A night of gaming at the Shop.org Annual Summit

By Artemis Berry, Senior Director of Content and Community, Shop.org | Published: September 29, 2011
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It was another record-breaking year at the Shop.org 2011 Annual Summit with over 4,000 attendees, 100+ speakers, 26+ sessions, and most importantly – a few days of networking and fun with the digital retailing community. This year, Shop.org hosted a cocktail reception and dinner at Jillian’s Boston, just steps away from Fenway Park. Attendees enjoyed [...]

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Sep14

Ecommerce trends from the EXPO Hall

By Sarah Rand, Senior Director, NRF | Published: September 14, 2011
1 Comment | Posted in Events, Marketing, Social Media

In addition to an Angry Bird, a CEO with bunny ears, and more giveaways than I could count, the Shop.org EXPO Hall showcased 200 exhibitors to Annual Summit attendees. We managed to grab a few minutes with some exhibitors on the busy show floor to talk about trends they are seeing this year. Topics ranged [...]

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Sep14

Three best practices for email, derived from the top retailers

By Sarah Rand, Senior Director, NRF | Published: September 14, 2011
1 Comment | Posted in Events, Marketing

What are the top online retailers doing with email that makes them so successful? Loren McDonald and the team at Silverpop had the same question and, thankfully, the research to answer that question. During a BIG !deas session at the Summit, McDonald covered a number of practices that the top 600+ retailers are doing that [...]

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Sep14

The (not-so-distant) future of in-store mobile

By Margaret Case Little, Director, NRF | Published: September 14, 2011
2 Comments | Posted in Events, Mobile

The Annual Summit blogging team started off this week very appropriately with dinner at a little cantina right on Boston Harbor called Temazcal Cantina. Why was it appropriate? As four of us walked into the restaurant, we noticed a stack of iPads behind the stand where we were greeted by our host who checked table [...]

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Sep14

3 case studies in flash sales, daily deals with Neiman Marcus, Giiv.com and Lifetime Brands

By Margaret Case Little, Director, NRF | Published: September 14, 2011
Be the first to comment | Posted in Events, Merchandising, Retail Companies

As moderator Rob Schmults put it, flash sales aren’t anything new. Kmart and TJ Maxx have been doing them for years with doorbusters and friends and family events. But the introduction of this new-fangled sales opportunity (along with daily deals) within digital retailing has definitely seen dramatic growth over the past two years, especially with [...]

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