Monthly Archives: May 2011

May31

Expert shares five tips for going mobile

By Artemis Berry, Senior Director of Content and Community, Shop.org | Published: May 31, 2011
Be the first to comment | Posted in Events, Marketing, Mobile

Retailers, it’s time to mobilize. Your website, that is. Mobile marketing and mobile commerce have received unprecedented attention over the past two years as the key to the next generation of cross-channel and digital retail. Yet even with all of the hype, few retailers have actually done more than dip their toe in the water. [...]

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May31

Online shoppers to spend slightly more on Dad this year

By Fiona Swerdlow, Head of Research, Shop.org | Published: May 31, 2011
Be the first to comment | Posted in Holidays, Research

Come June 19, fully three-quarters of Americans plan to celebrate the dad in their life.  That’s according to brand new results from the BIGresearch Consumer Intentions & Actions Survey conducted earlier this month for NRF.  Shop.org members can download the full results and see the press release for further details. While this figure is slightly [...]

Posted in: Holidays | Research Tagged , , |
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May13

Talking with…OfficeMax marketing exec Bob Thacker

By Ellen Davis, VP, NRF | Published: May 13, 2011
4 Comments | Posted in Marketing, Retail Companies

Some people were just born to inspire, and I’m convinced Bob Thacker is one of those people. After seeing him speak at several NRF and Shop.org events on different topics – and receive off-the-charts reviews every time – I’ve learned to take any opportunity I can to read what he has to say, hear him [...]

Posted in: Marketing | Retail Companies Tagged , , , , , , , , , , , |
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May06

Four ways Rue La La engages and empowers their members

By Artemis Berry, Senior Director of Content and Community, Shop.org | Published: May 6, 2011
1 Comment | Posted in Events, Marketing, Retail Companies

Rue La La has grown tremendously over the last three years thanks to their truly engaged and empowered members. At the Shop.org Online Marketing Half-Day Workshop in New York City on May 3rd, retailers learned just a few ways the Rue La La team has grown, sustained, and enhanced their member file through strict adherence [...]

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May03

SORO author Sucharita Mulpuru shares insights on this year’s report

By Fiona Swerdlow, Head of Research, Shop.org | Published: May 3, 2011
Be the first to comment | Posted in Marketing, Mobile, Research, Social Media

The State of Retailing Online 2011 is hot off the presses today, this round focusing on all things online marketing, social media and mobile. Conducted in partnership with Forrester Research, it is chock full of retail benchmarking data, from top customer acquisition sources and increased spend in 2011 (social networks came in second to SEO, [...]

Posted in: Marketing | Mobile | Research | Social Media Tagged , , , , , , , , , , , , , , , , |
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