Daily Archives: September 28, 2010

Sep28

How URBN CEO Glen Senk sees mobile as a game-changer

By Ellen Davis, SVP | Published: September 28, 2010
5 Comments | Posted in Events, Mobile, Retail Companies

Glen Senk just seems like one of those people you want to work for. Dressed meticulously in a colorful blue bowtie and perfectly tailored suit (the first thing from his Shop.org Summit keynote that people were raving about on Twitter), Senk spent an hour this morning enlightening attendees on everything from mobile to merchandising to [...]

Posted in: Events | Mobile | Retail Companies Tagged , , , , , , |
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Sep28

Want to see what the future of shopping looks like?

By Ellen Davis, SVP | Published: September 28, 2010
2 Comments | Posted in Events, Social Media

A powerful video created by Resource Interactive and shown at the Shop.org Summit this morning demonstrates how shopping is changing. Don’t believe in the power of social media or mobile? Take three minutes and watch this.

Posted in: Events | Social Media Tagged , , , , , , |
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Sep28

Southwest Marketing VP shares 10 social media lessons

By Ellen Davis, SVP | Published: September 28, 2010
3 Comments | Posted in Events, Marketing, Social Media

In this morning’s Shop.org Summit session about “getting social,” Kevin Krone, VP of Marketing, Sales and Distribution for Southwest Airlines, shared ten lessons the company has learned from social media. But first you may be wondering: what can an airline can teach the retail industry about social media? In this case, a lot. With over [...]

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Sep28

Research: SORO 2010 – Key Metrics, Multichannel & Global Strategies

By Fiona Swerdlow, Head of Research, Shop.org | Published: September 28, 2010
Be the first to comment | Posted in @Shop.org, International, Research

It’s the first day of the Annual Summit – which means it’s also time to release The State of Retailing Online 2010 Key Metrics, Multichannel & Global Strategies report to Shop.org members. Conducted in partnership with Forrester Research, we’re excited about the findings from this latest SORO report for a number of reasons: KPIs. Always important [...]

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Sep28

SEO expert tells four retailers what they are doing wrong

By Sarah Rand, Senior Director, NRF | Published: September 28, 2010
2 Comments | Posted in Events, IT/Operations, Retail Companies

Getting a handle on a website’s search engine optimization (SEO) can be a daunting task.  One way to kick-start that kind of task is to get SEO expert Stephan Spencer’s input.  During yesterday’s SEO Interactive Power Session at Boot Camp, Spencer offered up his expertise.  And in a packed room, retailers were eager to put [...]

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