Maximizing your membership

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My name is Sara Greene and I had the pleasure of joining the team as Director of Membership on June 7th of this year. Prior to this role, I was the Director of Membership Development for our parent company – NRF. In all, I’m getting ready to celebrate 5 years with our company (NRF & and couldn’t be more thrilled.

I have learned a lot from our members in these first 90 days, but most of all, I’ve learned that many of you are not taking enough advantage of your membership! The community has a ton to offer its members – networking opportunities, connecting with colleagues via our blogs, staying up to date through our research, and much more. I would like to help you take advantage of at least part of your benefits by highlighting some of the ways you can maximize what’s available to your company:

Create a personal login on and access a ton of member resources

  • Download research such as SORO (State of Retailing Online), eHoliday, Quarterly Online Sales and much more
  • Connect with other members once you are logged in! You can add others to your Network by going to “Get Involved” then “My     Profile” and simply choose the option to “add members to your network”

Join one of our dynamic committees

Post a blog for your peers to read – visit our blog page often as we’re always posting interesting updates

I’ve saved the best for last. members can take advantage of one of the greatest member benefits – a FREE pass to the Annual Summit! The deadline to claim your free pass is Friday August 27th. If this is your first time attending the Annual Summit, make sure to visit the virtual Member Center for additional details on how to make the most out of the event.

Finally, please contact me directly if you have any questions about membership benefits and/or have suggestions on additional benefits we can provide to your company. Remember, membership with is company-wide, so share this information with all your colleagues!

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