Announcing the Shop.org “ROI at the Annual Summit” Video Contest

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Your company’s video could be played in front of the entire audience of the 2010 Shop.org Annual Summit.

We focused pretty tightly on retailers’ ROI at this year’s Annual Summit. Our content, networking and programs are all aimed at helping digital retailers make more money in the near-term. We’re just as focused on Exhibitor ROI, with initiatives like our EXPO Hall Tours, roundtables, Big !deas Sessions, and @shoporgsummit on Twitter.

We want your help in capturing the ROI theme at the Summit, in video. The Call-for-Entries will open after the event, but we’re telling you now because to participate you’ll submit a video or photo slideshow on YouTube using footage you captured at the event. The winning video will be shown on the big screen in the General Session of the 2010 Shop.org Annual Summit, right before a keynote presentation. And the company that submitted the winning video will receive a complimentary full conference pass to the event.

Here’s how to enter:

- Create a video of 1-minute or less on the topic “ROI at the Shop.org Annual Summit.”

- The video can use video footage or photographs from the 2009 Shop.org Annual Summit, video of company executives, or any other images, footage and music provided that other media assets are used with the appropriate rights and permissions.

- Contestant videos must be uploaded to YouTube as a Video Response to Scott Silverman’s “Call for Entries” video, coming shortly after the Annual Summit.

- All submissions must comply with YouTube’s terms of service.

- The Call-for-Entries will close on Friday October 9, 2009.

- Submitted videos will be added to a video wall on the Shop.org site, similar to our “Voices of the Summit” page. The page will be promoted to all Summit attendees as part of the Summit Recap.

- Submissions are by company, not individual. One submission per company.

- Voting will be done by Shop.org staff, based on the following criteria:

  • Interpretation of theme
  • Retailer appeal
  • Entertainment value
  • Buzzworthiness
  • Viewership

 

Prizes:

- One Grand Prize Winner will have their video shown on the big screen in the general session at the 2010 Shop.org Annual Summit, immediately preceding one of the event’s keynote addresses. The winning company will also receive one complimentary full conference pass to the 2010 Annual Summit and be invited to introduce one of the event’s concurrent track sessions.

So pack your cameras, scratch our your storyboards, and download the latest release of iMovie – it’s showtime at the Summit!

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