Monthly Archives: March 2009

Mar31

New Research: Quarterly Online Sales Flash Survey

By Fiona Swerdlow, Head of Research, Shop.org | Published: March 31, 2009
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<!–[if gte mso 9]> Normal 0 <![endif]–> You may recall two flash surveys that we conducted during the 2008 Holiday Season to get a sense for how retailers’ top line Web sales were growing compared to the year prior.  Conducted in partnership with Forrester Research, the results of this anonymous, one-question survey provided a snapshot [...]

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Mar30

Which Way are the E-commerce Trade Winds Blowing?

By Kent Allen | Published: March 30, 2009
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What is the best country – or region – for international e-commerce expansion? Close to home –Canada and/or Mexico? Established e-commerce markets like the UK? Or emerging markets in the Asia-Pacific? If you’re not exploring where to go, what your market opportunity may be, and what challenges you may encounter along the way, your competitor is. In many cases, you don’t even know this competitor today.

What do you think? We want to know which global markets are of most interest to your firm.

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Mar30

Regional Dinners

By Josh Greene | Published: March 30, 2009
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Last week, Shop.org held regional dinners for our retail members in New York City and Boston.  Great attendance, great food, and great conversation.  Popular topics included the impact of the economy on retailers, social media marketing (with lots of buzz around Twitter in NYC, coming in the midst of the Search Engine Strategies conference), international [...]

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Mar27

Online Shopping as “Green”

By Fiona Swerdlow, Head of Research, Shop.org | Published: March 27, 2009
2 Comments | Posted in Marketing, Merchandising, Public Policy

Carnegie Mellon University’s Green Design Institute recently concluded that online shopping can be “greener” than shopping via traditional models. Using data from its Green Design Consortium member, Buy.com, the study compared the impact of buying a flash drive online from Buy.com vs. driving to and from a store. It concluded that the online transaction reduced [...]

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Mar24

Maximizing Your Google Performance Internationally and Domestically – A Shop.org Webinar

By Artemis Berry, Senior Director of Content and Community, Shop.org | Published: March 24, 2009
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Few can deny the influence of Google upon online marketing. The search giant captured 72% of all searches in the US in December 2008, and the impact in other countries is even higher with Google reaching a share of 90% of all searches in the UK and Australia. Tomorrow, March 25, 2009 – Bill Tancer, [...]

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