Archive for November, 2007

We are off to a good start!

Cyber Monday Satisfaction Up From Last Year While we have all probably seen the sales figures for Cyber Monday and we are feeling good about that, but theres more. Sales tells us about our success yesterday and today. Satisfaction tells us about our success going forward. A satisfied customer is a long term loyal customer, [...]

A Proud Supporter of Cyber Monday

This year marks the third anniversary of Cyber Monday, a term coined by Shop.org. It’s had quite an active life in its first three years. I am a proud supporter of Cyber Monday because I think it’s good for the online retail industry. It creates excitement about the online holiday shopping season and it supports [...]

CyberMonday Sales Up 32%: Benchmark Your Results

Holiday 2007 is ramping up! Though Monday probably isn’t the largest online shopping day of the year, we did see big sales jumps across many of our clients in the PPC channel, and overall. We’ve posted some aggregated median stats by category at our blog: Median CyberMonday Sales Up 32% (and other 11 benchmarks): Compare [...]

NCSA and FTC Online Holiday Shopping Tips

Every year for the past seven years, I (Ron Teixeria, executive director of the National Cyber Security Alliance) have done the majority of my holiday shopping online.  Why wouldn’t I?  Shopping online is a warm and convenient way to buy gifts, and helps me escape the crazed holiday crowds.  That’s why it doesn’t surprise me [...]

Thinking About Commerce

I had the opportunity to attend Google’s CommerceThink ’07 last week at the Google headquarters.  CommerceThink ’07 brought together a group of dedicated online and multichannel retail executives who ventured out of their offices in November to hear Google’s perspectives on search and multichannel retailing and to talk to each other about common challenges and [...]

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