Widgets, Widgets everywhere
We’ve put together a very basic widget for the Discovery Channel Store. I’m curious what folks have planned for the holiday season, in terms of extending their brand to other sites. Any thoughts? //
We’ve put together a very basic widget for the Discovery Channel Store. I’m curious what folks have planned for the holiday season, in terms of extending their brand to other sites. Any thoughts? //
There’s been a great deal of talk today in the blogosphere, about the latest changes in Google Page Rank. Anyone seen changes in their own sites/contemplating changes in their search marketing/linking strategies? //
You may have seen that STORES Magazine recently published its list of Favorite 50 Online Retailers. Some interesting methodology was used to compile the list. They asked two open-ended, write-in questions to nearly 8,000 consumers: 1. What website do you shop at most often for apparel items (clothing, shoes, accessories, etc.) and 2. What website [...]
My topic for the Intermediate Search Strategy session was “natural search,” so for my presentation I focused on a couple of great tools that make your SEO efforts a little bit easier. I also talked about some ways to handle duplicate content (either within your site or or on other sites) and keyword cannibalization (when [...]
As e-commerce grows, it becomes more critical to verify and protect the identity of online shoppers. We are a group of Santa Clara EMBA students developing a business plan to improve the security of online transactions and reduce fraud. The system adds a simple yet effective authorization step to the checkout process. We would like to interview [...]