Kelly’s keynote was very insightful and high energy, as always. I am proud to serve again with her and the other Board members on the Shop.org Board (thank you for electing me). I wanted to remind the members and readers of this blog that I interviewed Kelly back in May. You can read our interview here (Word of Mouth Wisdom #6). I am really looking forward to reading The Open Brand soon. Kelly was kind enough to interview me for the book, and I believe it will encourage a great dialogue in our industry.

As far as my interview series, you may also be interested in Word-of-Mouth Wisdom #3 with one of the primary Second Life “builders”. Second Life has been in the press a lot lately, and not for the best reasons. But I do believe in the potential of the 3D-Web to create a far more tactile shopping experience, and wrote about that recently in a fairly controversial piece aptly named “Will Second Life Get a Second Life?”. I also spoke about this a bit during my presentation at the Annual Summit.